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Believing in ‘WOW-making’ since 1978

I am a Hunter, a Maker, A Fashion disrupter and a Brand WowMaker.

I’ve been working in the Business of Fashion for 17 years but really fashion is in my DNA having grown up the daughter of an English textile manufacturer.

I’ve been lucky to spend my career Buying, Consulting and working with world leading Fashion Businesses and CEO’s including Harvey Nichols, River Island, Warehouse and Zara.

In 2007 I quit my job as Buyer for Harvey Nichols to disrupt the luxury world by creating a game changing brand. In 2008, I launched Sharkah Chakra the world’s first Hand Made Sustainable Luxury Brand, made by artisans, worn by celebrities including Claudia Schiffer, and loved by supporters in the Fashion industry including Grazia Magazine who awarded me Fashion Entrepreneur of the year.

I have worked in all areas of fashion and luxury empowering Fashion Makers to wow their customers, from Artisans in India, to Factory workers all over the world and Luxury Brands in London and across the Globe.

Today I am on a mission both with my Fashion Consultancy and my Maverick Instagram shopping platform @sarawowmaker to support Fashion that is Crafted and Meaningful.

My training  and expertise in what customers want enables me to empower my Fashion Making Clients and Fashion Loving Consumers to make and buy products that wow.

The Fashion World needs new ways to wow customers, and my mission is to hunt it, support it and empower it.


What makes Sara Wow

Jimmy Choo red high heels

the softly powerful signature scent of Tom Ford’s Santal Blush

pre-owned white fringed Isabel Marant boots customized with pink paint

Indian seed pearls from a beachseller in Goa

Denham black fringed leather Jacket inspired by a vintage piece found in the Rosebowl LA, blended with an ultra modern cut.

Zara faux fur clutch bag that surprised and delighted

A Bedouin cream silver sparkled wedding blanket from the Atlas mountains in Marrakesh,

an Azedine Alaia little black dress, crafted to empower a women to feel like a goddess,

Vintage Levi’s: worn, aged, loved, unique.