Madderson London


Following Sara’s strategic review on how to create and tell a more cohesive brand story, the luxury pregnancy brand loved by Kate Middleton experience its highest online sales on record.

Madderson London’s CEO says: ‘Sara’s real value is in being able to combine a creative flair for the intangibles such as branding and messaging, with a razor-sharp knowledge of what works at the product level. As a consequence of employing Sara as a fashion consultant for our brand, we made some significant changes at the product, marketing and overall strategic levels and have emerged with a healthier business and a more compelling commercial proposition as a result.