SARA SIMMONDS YOUR REAL POWER IS YOU
WHO IS SARA SIMMONDS?
MY EARLY YEARS
I love People, and I love Connection. From the age of 5 years old I would ask strangers are you part of our tribe? In High School, I wanted to be Unique, as I understood Unique makes impact. I would hunt out vintage clothes, dress my friends for the end of year ball, and see the results being unique brought for them to build real connection.
UNLOCKING MY UNIQUE POWER
My first great mentors were my mum and dad, who affirmed my skill for unlocking the unique in a person and in a product.My mum was a a top fashion stylist and My Dad was a Textile Entrepreneur who's business t was an early pioneer of sustainable production. I saw the positive impact what we make can have on people and the planet, and I pursued a career in fashion to make a difference.
I SHOP THEREFORE I AM
From University where I majored in retail marketing and the psychology of shopping, I landed my dream job as a buying apprentice for Harvey Nichols, learning from the best how to build product strategies that sell. I was responsible for buying many of the top designer brands in the world with a buying budget of £millions each season.
"Sara Proved to be a super talented buyer with a track record for sourcing fashion forward sell out collections during her time with Harvey Nichols"
I loved my job, but when day I became conscious. I have been called a behavioural economist, I can see the future, and I saw the onset of fast luxury, more seasons, more product more waste, and my heart said no. I wanted to use my skill in building hero products, to make a difference, so after an awesome 7 years, I quit my job to become an impact entrepreneur.
INNOVATING A NEW HERO PRODUCT
I had become expert in all things denim at HN responsible for launching the mens denim zone. In my journey to impact, I learnt to innovate and re imagine different product that we make.
RE IMAGING THE JEAN FOR A SUSTAINABLE FUTURE
I re imagined the denim jean for a new sustainable future. I broke down denim as we know it, how it had been, how it was and how it could be. I re built and re imagined a jean from scratch, organic cotton, fair-trade cotton, naturally dyed indigo, hand made by real people and timeless.
MY JOURNEY TO IMPACT
Its not easy to make impact I found out the hard way, hero product is 50%, your real brand story and how you connect is 20%, when I aligned my hero product and real brand story our sustainable brand Sharkah Chakra took off.
MAKING SUSTAINABLE DESIRABLE.
Within 12 months, The brand became the first 100% sustainable 100% hand made denim brand to stocked in the worlds best stores, How? I used the rules of my hero product framework that I teach in our impact coaching programme to build a hero product strategy desire built on desire, scarcity, and real connection.
As an Impact Entrepreneur Sara has created an entirely new brand within the fashion industry that is not only UNIQUE but stylish ethical and sustainable”
- Jane Bruton
LEARNING TO PIVOT
In 2008, the markets crashed, I learned as well as Hero Product Framework, you need an impact roadmap. You got to learn to get direct, be digital, and have a plan. I vowed I would learn and use all my expertise, my on hand impact experience, and the new impact roadmap knowledge I was about to learn, to teach others how they can go from real impact to supercharged impact.
LEARNING HOW TO BUILD AN IMPACT ROADMAP
I learnt my skills in how you build a roadmap for impact working as a head buyer running £100 Million business for global retailer River Island. I used my hero product framework to transform collections, and I learn the rest of the 360 skills you need to build your own supercharged impact. The skill of how to analyse your history to plan your future.
'Sara's ability to create and implement visionary and commercially successful brand strategies was an asset to River Island during her time with the company" BEN LEWIS CEO RIVER ISLAND
BUILDING MY OWN BRAND LEGACY.
Now I had the complete 360, the Hero Product Framework and the Impact roadmap, I built a New business to sell the worlds top conscious brands to the worlds top clients, digitally and directly.
Within less than 12 months I build hero product launches and a business with £100K turnover. In less than 3 years I built a business selling to 500 of the worlds top clients and a turnover of £300K. So many individuals and brands were asking me how I made supercharged impact, like I had been struggling before they were not achieving their own supercharged impact because they didn't have a hero product framework and impact roadmap to follow.
SUPERCHARGED IMPACT MISSION
I saw my mission was to take my hero product framework and impact roadmap to the world, so you can supercharge your impact, save you wasting years, and £000’s to get where you want to go now, and your real power is you impact coaching programme was born.
SUPERCHARGE YOUR IMPACT
People Don’t Want More They Want Meaning